Change 1 FONT …

… And You Can Change It All!

Are you squinting to see the fine print? Guess, what – your clients and colleagues may be as well.

If you’re using PowerPoint to get information across and the page is crammed with tiny text, your audience is ‘trying to see’ and distracted from the information itself.

And if they’re distracted, trying to see the words you’ve put in front of them at the same time as you’re speaking… Well perhaps 10% of the information you want them to get is actually making it through.

So take a look at the presentation you’ve been using and ask yourself:

“Is the font size I’m using at least ½ the age of the oldest person I’m showing it to?”

That means if you’re presenting to a 40-year old, the font should be 20-point and so on.

It also means you need to take the words off the page, show only the key points and say the rest.

Rather than giving your colleagues and clients vision checks, be IN conversation with them!

June 3, 2008 | Filed Under Catalyst Action Tip 

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